Everything about automotive research
Everything about automotive research
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From auto style to workforce instruction plans, Michigan’s roots in conventional automotive set it aside.
New car or truck crash avoidance tech is improving: IIHS The nonprofit graded 22 from thirty new products as “satisfactory” in crash assessments, an advancement following scores dipped final 12 months resulting from more rigorous tests requirements.
Firstly of 2023 IMR surveyed independent automotive repair service shops to receive insight into the things they believe their most significant challenges is going to be in 2023. Given the shifting market dynamics …
Trump states car tariffs are coming April two The president proposed a twenty five% obligation on People imports, fueling uncertainty for automakers by now bracing for steel, aluminum and place-specific tariffs.
IMR gives a wide range of strategic and tactical remedies that offer Perception into your most pressing issues and can supply insights that delivers you nearer to the buyers, distribution channels and market place prospects.
A deep and complete understanding of what motivates and influences your installer shoppers is The important thing to making manufacturer loyalty – and producing smarter small business decisions.
Client auto upkeep exercise is measured by means of IMR’s CCAMS analyze. This research is accustomed to evaluate components and repair order conduct and examine order particulars which include Do it yourself/DIFM metrics, channel share, brand automotive research names, alternative costs, demographics and other pertinent order behaviors. The integration of CCAMS + PRIZM lets us to:
Brand name research has 1 objective: deliver branding research information that assists you superior fully grasp your model placement, after which, to enhance that brand situation from the marketplace.
The Orion Assembly plant is part of a $seven billion investment across 4 of Basic Motor’s Michigan web pages as Portion of its more info technique to repurpose ICE assembly crops for amplified battery mobile and EV producing potential while saving more info costs.
By Q3 2024, gas hybrids led the marketplace by using a 19% YoY maximize, benefiting from price parity with ICE cars which make them a solid gateway to electric, Streaty mentioned.
Generative AI, with its capability to deliver new details, will make a considerable effect on the R&D approach while in the automotive industry. Based on the 2024 McKinsey survey, requirements engineering, software tests and validation, and product or service layout and optimization are the most well-liked areas of experimentation.
GM cuts many hundreds of Employment around the world The layoffs will affect UAW workers along with the automaker’s Michigan tech center.
C-suite leaders grapple with conflict, silos amid AI adoption All-around two-thirds of executives say the technologies has resulted in division in their enterprise, according to a Writer survey.
Automotive Dive dug deep into these trends as part of its annual industry outlook package deal. Go through the stories beneath to learn more regarding the yr forward.